Absolutely not! Naturals who are loose, loc'd or short can experience the magic that is The Curl Fairy Brand.

Pickup orders are now available for physical products Tuesday-Friday 8 AM- 5 PM. There is a 15 min. grace period for all pickup orders, and pickups can be rescheduled up to 24h in advance. ALL pickup orders require a confirmation number to receive.

Typically, we recommend to wash using Hella Humectants Moisture Retention Shampoo every 1-2 weeks, but this can vary based on your hair type and personal preference.For loc'd naturals, feel free to skip the conditioning phase, as any conditioner may cause unwanted buildup. Our leave-in conditioner is safe and provides moisture without being heavy for locs.

Deep conditioning helps maintain moisture, improves elasticity, and strengthens natural hair. It's recommended to deep condition at least once a month. Try our Curls Stay Protected: Triple B + Honey Protein Treatment.

After using the Hella Humectants Moisture Retention Shampoo and Conditioner, follow up with our Hella Humectants Leave-In for an ultimate frizz fighting combination! Remember: a little goes a long way!